Why should your business be using Facebook?

Why should your business be using Facebook?

Did you know?

• Facebook has 1.15 Billion users worldwide
• 700 million daily users
• On average each user makes 36 posts per month
• The average visit to Facebook is 20 minutes
• Each user spends 8.3 hours on average on Facebook each month
• 25% of Facebook users check their profile more than 5 times a day
• 66% of adults in the UK are on social media

What does all that mean for your business?

• 70% of active FB users are engaged and connected to a local business
• 50% of social media users under 35 listen to online friends products and service recommendations
• 33% of consumers are more likely to buy from a consumer if it has a Facebook page
• 82% of buyers trust a company more when it is active on social media
• 93% of small businesses say social media is an effective marketing tool

Five ways you can make the most of Facebook

• Schedule posts from Facebook so you can post when your customers are online
• Use Facebook Insights to analyse and target your audience with content they want to see
• Use photos to share your products and services
• Interact with customers, find out what they want from you (or what they don’t want)
• Use Facebook Ads to target your audience

Don’t know how to set up a Facebook page for your business?

Here’s a great tutorial to get you started…

• http://www.wikihow.com/Create-a-Facebook-Page-for-a-Business

We’d also recommend this video which answers a lot of questions about Facebook Pages:

• https://www.youtube.com/watch?v=NhOSfnwVPSI